An increase in the embracing of the live video feed in the social media channels. These consumers want to ensure that more transparency needs to be observed, as it increases in the digital resource challenges. It has been found increases in the current scheme. Moreover, this is a different form of storytelling. There is an increase in the trend access and a deeper connection that the people are able to foster with the different networks.Another newer emerging trend is creation of a silent video that has numerous interesting visual contents. It has been observed that compelling story makes the people explore within 30 to 60 second field.
Embedding of the subtitles is incorporated in these kinds of visuals. Moreover, increase in posting of the live content videos is about the various political topics. The people are post information and mix in their views about immigration, development of patriotism and increase in the ways to security of the people. Videos gain importance based on their relevance and the ways in which they resonate with the audience.These enable the users to gain a more immersive experience. It has been comprehended of the augmented reality, video, micro-moments and virtual reality (Weaver and Willnat, 2016). The people and the companies look for the best mix that gains leverage in the society. Based on this, they are related with the various contents. These are the important trends that have been observed in the social media platform in the recent times.
After the publication of the information, the most important factor is being visible and garnering number of people towards a particular message. The importance of visibility and the techniques that the people use to gain visibility in the current times have been detailed in the following.
Visibility can be defined as the opportunity to get noticed in the social media platforms. This occurs by the content sharing tool features, trending topics in social media platforms, republishing of the information and dissemination of views or information using the social media platforms (Bruns, 2015). Visibility is one of the most daunting tasks and it is crucial for the social media platforms. Politicians, media celebrities and even the individual executives try to maintain a visible image in the social media platforms such as Facebook, Twitter or You Tube (Bruns, 2015).