In the late 1970’s, ‘Post-Fordism or flexible specialization, which implies the use of new technologies to produce smaller batch, ‘customized’ products.’(Keith Grint, 1998) The key feature for Post- Fordism is flexibility, the flexible worker, production method and demands of the modern consumer.
Post-Fordism has some features as following: Re-integration of conception and execution of work tasks, high trust given by management to employees and workers are involved in decisions and committed to the firm, information sharing, employment stability, strong trade union. Products are diverse and aimed at niche markets, not mass. Workers contribute to production according skills. Products are in quality circles, not quantity.
One of the most important concepts to be advanced in relation to post-Fordism is the idea of core and periphery where workers who are essential are the core and others are peripheral. Core workers have high wages, good conditions of employment, pension rights, fringe benefits, holidays with pay.