paper代写：布莱克莫尔·波特的五力分析
买方议价能力
买方的议价能力被认为是薄弱的这部分。Blackmores主要专注于通过对质量的关注来创造产品差异化，其竞争对手已经改变了对成本差异化的关注。这改变了客户在忠诚和兴趣方面的想法。然而，这个行业对他们来说似乎是安全的，因为客户的多样性是显而易见的。在转售方面也没有问题。
零售商店和分销商面临着相当大的议价能力，因为他们能够满足为Blackmores品牌分配的货架空间。由于Blackmores的市场管理能力，品牌能够与当地零售商和分销商建立起质量关系。
也许，买家对Blackmores的影响一直是积极的，因为他们不依赖于直销渠道，这甚至贡献了约57%的收入(RSM, 2016)。
供应商议价能力
与购买者的议价能力类似，这方面的能力本质上也是较弱的，因为有几家供应商销售的产品同质性较强，商品种类相对相似，差异化程度有限。这被认为是一个增长型行业，供应商强烈依赖这些公司来维持良好的业务和贸易。
供应商倾向于支持向前集成，因为他们鼓励不同的客户组合。只有后勤问题。因此，行业有机会跨供应商购物(RSM, 2016)。供应商的产品是这个行业的中坚力量。
这意味着Blackmores并不需要高投入，而是对客户需求的高理解。
paper代写：布莱克莫尔·波特的五力分析
The bargaining power of buyers is identified to be weak in this segment. Blackmores has mainly focused to create product differentiation through its focus on quality and its competitors have altered its focus towards cost differentiation. This has varied the customer minds in terms of their loyalties and interests. However, this industry appears to be safe to them because the customer diversity is evident. There is also no issue in terms of resale.
The retail stores and distributors face considerable bargaining power as they were able to fulfil the shelf space as allocated for the brand Blackmores. Because of the market management power of Blackmores, the brand was able to establish a quality relationship with the local retailers and distributors.
Perhaps, the influence of buyers has always been positive for Blackmores as they do not depend on direct selling channels and this has even contributed to about 57% of revenue (RSM, 2016).
Bargaining power of suppliers
Similar to bargaining power of buyers, this aspect is also weak by nature because there are several suppliers who sell homogenous products with relatively similar commodity products and limited differentiation aspects. This is considered as a growth industries where the suppliers strongly rely on these companies to maintain good business and trading.
Suppliers tend to support forward integration as they encourage diverse client portfolio. There are only logistical issues. As a result, industry gets the chance to shop across suppliers (RSM, 2016). The supplier products stand as the backbone to this sector.
This implies that Blackmores is not in need of high input, but high understanding about the needs of customers.
