2月 7, 2018

论文代写:品牌形象

论文代写:品牌形象

公司应该保持品牌形象的原始视野,并确保产品符合消费者偏好。市场应该慎重选择产品和营销渠道。他们应该确保当前的品牌形象符合消费者的需求。增加品牌标识的努力不应该贬低产品的原始愿景或固有信息(Baumgarth,Merrilees and Urde,2013)。因此,维护品牌形象和确保创新是很困难的。

论文代写:品牌形象
除此之外,一旦产品的品牌形象已经建立起来,就很难改变流程(Borkovsky et al。,2016)。改变可能需要相同数量的成本。品牌如果想要改变原有的身份,也会遇到阻力。这个变化应该被所有利益相关者所接受,并在市场经济中重新定位(Evers,Andersson和Hannibal,2012)。在开发更新的品牌形象或品牌形象方面也需要花费大量的资金。因此这些是需要考虑的因素。

论文代写:品牌形象

The companies should be maintaining the original vision of the brand persona and also ensure that the product meets the consumer preference. The markets should choose the product and the marketing channels carefully. They should ensure that the current brand image meets the needs of the consumers. The efforts taken to add to the brand identity should not devaluate the original vision or the innate message of the product (Baumgarth, Merrilees and Urde, 2013). Hence it is difficult to maintain the brand image and ensure innovation in the process.

论文代写:品牌形象
Apart from this once the brand image of the product has been established it is very difficult to change the processes (Borkovsky et al., 2016). The change could require the same amount of costs. There is also resistance that the brand would face if it wants to change their original identity. This change should be accepted by all the stakeholders and be again reoriented in the market economy (Evers, Andersson and Hannibal, 2012). There is also considerable amount of money that needs to be spent in developing the newer brand image or the persona of the brand. Hence these are the factors that need to be considered.

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