3月 23, 2018

代写论文:创新的破坏性

代写论文:创新的破坏性

即使在本地和全球市场中破坏性创新的趋势增长,但破坏性创新的一些方面在所有情况下仍然有效。因此,像李(2013)这样的研究人员认为,破坏性创新永远不可能有真正的单一定义。通常情况下,它是许多技术的组合,而具有可承受性的商业模式是与创新融合在一起的关键因素。创新的破坏性指的是新兴消费群体如何被识别为主流消费者使用。 Li(2013)定义了四个关键特征,以将创新定义为破坏性。首先,客户必须以更新的方式进行定位。这意味着客户以前所未有的方式进行定位,而其中的创新就在于此。

代写论文:创新的破坏性

另外,这一点意味着创新的焦点在于能力而不是表现。其次,要使创新具有破坏性,就必须不重视毛利率。研究中的这一点突出了这样的事实:大多数颠覆性创新在制作过程中确实占用了大量投资和资金。参与颠覆性创新的公司的重点是创造细分市场,虽然也存在低成本创新,但大多数时候重点并不在于价格和满足毛利率所需的成本效益。第三,对于被认定为破坏性的创新,必须有新的性能轨迹和非传统参数的可察觉的性能改进。在这里,关于所提议的创新的基于性能的方面的重点提出了一些非传统参数。

代写论文:创新的破坏性

Even as the trends of disruptive innovations grow in local and global markets, there are some aspects of disruptive innovation that holds good in all cases. Therefore, researchers like Li (2013) argued that there can never really be a singular definition of disruptive innovation. Typically, it is a mix of many technologies, and business models with affordable’ness as a key factor mingled with innovativeness. Disruptiveness of innovations refers to how an emerging consumer segment is identified more than mainstream consumer use. Four key characteristics are defined by Li (2013) in order to define innovativeness as disruptive. Firstly, the customers must be targeted in newer ways. This means that the customers are targeted in ways previously not used, and therein lies the innovation.

代写论文:创新的破坏性

In addition, this point means that the focus of innovativeness is on capabilities and not performance. Secondly, for an innovation to be disruptive, it must have less emphasis on the gross margins. This point in research highlights the fact that most disruptive innovations do take up much investment and capital in their making. The focus of the companies that are involved in disruptive innovation is to create market segments, and while low cost innovations also exist, most times the emphasis is not on the price, and cost effectiveness required to meet gross margins. Thirdly, for innovation to be identified as disruptive there must be new performance trajectories and perceivable performance improvement in non-traditional parameters. Here the focus on even performance based aspects of the proposed innovation presents some non-traditional parameters.

 

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