2月 7, 2021

澳洲代写:新西兰的咖啡文化

澳洲代写:新西兰的咖啡文化

消费者的偏好

对新西兰消费者偏好的总体研究表明,与国际品牌相比,新西兰人更可能信任新西兰本土品牌。这是咖啡俱乐部的加分点。他们更喜欢处理新西兰元的业务,包括GST,在那里他们有合法的消费者保护等。经济状况的整体改善导致了消费者信心良好的情况,因此他们花费更多,特别是在休闲和放松活动(Euromonitor International, 2016)。然而,在当前时代,政治上的不确定性也会导致一些保守支出。

改变工作模式

在线技术和移动技术正在改变这个国家的工作模式。自2001年以来,新西兰的兼职工作有所增加,妇女和各种劳动力工人的人数也有所增加。因此,工作模式的变化使更多的人就业,有更多的钱用于消费

澳洲代写:新西兰的咖啡文化

人口生活方式的改变

新西兰对咖啡文化并不陌生,目前的生活方式趋势表明,只要有能力,人们就会享受闲暇时光。负担得起的咖啡,就像在咖啡俱乐部是一个款待的人,想赶上每天的咖啡或周末远足。

当地市场人口的教育水平

正规教育是6至16岁年龄段的所有人的义务教育。25-24岁的成年人中受过高等教育的人数有所增加。这一比率表明,男性和女性的研究比率都有所上升。虽然在20世纪90年代早期,性别和教育程度存在差异,但截至2016年,他们几乎是平等的(统计数据,2017a)。教育无疑在增加该国实际国民可支配收入总额方面发挥了重要作用。如图所示,仅在2010年和2011年的经济衰退期间(统计数据,2017b),增长相当稳定,有一些小的下降。对于餐馆和咖啡馆来说,这是一个支持因素,因为人们更愿意在那里花钱。

澳洲代写:新西兰的咖啡文化

Consumer preferences

Research on New Zealand consumer preferences in general cites that New Zealanders would be more likely to trust a local New Zealand brand versus an international brand. This is a plus point for the Coffee Club. They prefer such businesses which deal with NZ dollars, include GST, where they have legal consumer protection etc. Overall improvement in economic conditions has led to the situation where consumer confidence is good, and hence they spend more, especially in leisure and relaxation activities (Euromonitor International, 2016). However, in the current times, the political uncertainty does lead to some conservative spending, too.

Changing work patterns

Online technology and mobile technology is changing work patterns within the country. Part time employment has grown in New Zealand since 2001 and the number of women and diverse force workers have also increased. The changing work patterns hence put more people into employment with more money for spending

澳洲代写:新西兰的咖啡文化

Changes in lifestyles of population

New Zealand is not new to the coffee culture, and the current lifestyle trends show a population that enjoys their leisure time when they can afford. Affordable coffee like the one presented at the Coffee Club is a treat for people looking to catch up with daily coffee or for a weekend jaunt.

The level of education of the population in local markets

Formal education is compulsory for everyone between age group of 6 and 16 years. The number of adults in the age group of 25-24 who have a higher-level education has increased. The rates show that both male and female study rates have increased. While there were discrepancies between the genders and their education in early 1990’s, as of 2016, they are almost equal (Stats, 2017a). Education has definitely played a significant role in increasing the real gross national disposable income in the country. As the graph shows, the increase has been quite steady with some small dips during the recession period of 2010 and 2011 only (Stats, 2017b). This is a supportive factor when it comes to restaurant businesses and coffee houses as people would be more willing to spend their money there.

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