A typical online session begins with reading and writing e-mails or attending social media platforms and moves on to search for information and entertainment of the visit or transaction sides and finally returns back to more private communications offerings. Routine is the strongest drive for the web visitors: “Always go to the Internet at this time” is the most frequently cited reason for staying on the Internet.
As far as e-commerce is concerned, women have taken over the lead at least on the client side. About 60% of all transactions in European online shops were made in 2009 by women (Chan & Li 2010, p.1036). The female online shopper buys more goods than one service on the Internet. However, in this report it was not mentioned that which products are more frequently bought by the female consumers through online shopping. It can be said that online shopping is becoming more the norm, especially, in case of women for online shopping of cosmetics (Chan & Li 2010, p.1036). The sale of cosmetics has become an industry that has done nothing but increase in number of teaching and facilities year after year. In a market where demand sometimes exceeds supply, the flags already established and new, have taken advantage of the fashionable cult of the body. It has been discovered as the most significant emblems sector.